The discovery phase aims to gain a detailed understanding of goals, strategies, current challenges, define objectives, values, existing designs, stakeholders and the end customer in order to produce a better performing design.
We evaluate existing brands and trends to identify opportunities and unmet needs. We develop, design architecture targeting Key massage, brand strategy, Core values, competitive advantage.
It is a time to define and create direction. We put all ideas and suggestions on paper before it gets restriction of a computer. We create an illustration of paper sketch on computer application Using market leading tools such as Adobe's Creative Cloud. This is a time for a selection of colours, typography and other elements related to the look and feel of the designs.
We will submit the design to you for further Consultation, minor correction and approval. We will keep open lines of communication to make revision phase is smooth and precise for our customer.
We will finalise production of design along with all proof reading and final adjustments. We will provide our client a copy of develop designs in development format.
